Children and families

Learning support and essentials for children and families, always delivered by specialist child-welfare organisations and never branded.

Why it matters

  • Almost 1 in 4 children in the EU (24.3%) is at risk of poverty or social exclusion. Eurostat, 2025
  • Children whose parents have a low level of education are far more exposed: 61% are at risk, against 11% when parents have a university degree. Eurostat, 2024 data
  • The EU aims to lift at least 5 million children out of poverty or social exclusion by 2030, compared with 2019. European Commission
  • A review of after-school programmes found that well-structured ones improved grades, behaviour and children's bond with school. Durlak, Weissberg and Pachan, 2010

Programmes

Each one is scoped with you: place, budget, timing and what we measure. A first pilot runs in one place for a few months.

  • Learning support

    Worldwide

    Tutoring, after-school clubs or learning materials, run by an established children's organisation.

    We count
    Children taking part, hours per child
    We look for
    Attendance and progress measured by the partner, with a follow-up after 6 to 12 months
  • Family essentials

    Worldwide

    Meet needs that local charities identify, such as school kits, winter clothing or food.

    We count
    Households supported, items delivered
    We look for
    Needs met, follow-up with families by the partner

How we report it

Every report keeps what we counted apart from what changed, says how each number was measured, and lists what the data can't show. Where it helps your own reporting, we map the data to:

  • B4SI: inputs, outputs and impacts of community investment
  • GRI 413-1: local community engagement and impact assessment
  • ESRS S3: affected communities, if your group reports under the EU sustainability rules
  • UN SDG target 1.2: reduce poverty in all its forms, and 4.1: quality primary and secondary education for every child

Rules we follow here

On top of our general rules: no gambling promotion, recognition only where the law allows it, independent partners and open books.

  • Only specialist child-welfare organisations deliver these programmes, under their own safeguarding policy.

  • No operator brand, logo or gambling content anywhere near children. Several European countries ban it outright.

  • No photos or videos of children in reports. We report numbers, not faces.

  • Children's data never goes into our AI tools, and reports show only totals.

Start a pilot

Staff can volunteer only inside the partner's own vetted programmes, never under the operator's name. Tell us the countries you operate in, your timing and a rough budget, and we will reply with a pilot outline.